Netflix.

Cinematic near-black, one signature red and artwork-led rows — an interface designed to disappear behind the story.

26 screens indexed3 flows mappediOS + Web · private beta
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In the kit

Brand assets

Logo variants, mirrored and stable.

Served from the design.live CDN at a stable resolver URL, so an agent never has to scrape a brand site at request time.

Logo · for light surfaces
Logo · for dark surfaces
Icon · app mark

Palette

Netflix colours, ready to paste.

Hex values as recorded in the brand record. Click any swatch to copy it.

accent
dark
light

Typography

The type the brand actually ships.

Recorded from the brand record and the curated design distillation, with role and origin.

Aa

Netflix Sans

title · custom

Aa

Helvetica Neue

body · custom

Netflix Sans, 700 weight

Weights
400 · 500 · 700
Scale
54 / 36 / 24 / 16 / 14
Tracking
-0.01em

Brand context

What an agent needs to know first.

AI-ready positioning, distilled into the same context block the MCP returns.

unlimited movies, tv shows, and more

Netflix is a global entertainment streaming service for anyone who wants to watch unlimited TV shows, movies, and more on internet-connected devices, with an easy “cancel anytime” membership model starting at $8.99. Its differentiator is the scale of its on-demand library and cross-device experience—available on smart TVs, game consoles, and mobile devices—paired with flexible plans that let members switch plans as they want.

Audiences

  • Households and individual subscribers who want on-demand streaming entertainment
  • Family viewers managing age-appropriate content for children

Design evidence

How the product behaves.

Counts come from the canonical evidence store. Screens and ordered steps are delivered through the authenticated MCP, not rendered here.

Type

Aa

Netflix Sans, 700 weight
54 / 36 / 24 / 16 / 14 · -0.01em

Signature moves

01Artwork rows as the whole UI02Red only for brand and play03Hover states preview motion04Titles over chrome, always
> Use the design.live MCP and make it look like Netflix.

Connected agents retrieve ranked, permission-aware evidence through the MCP. https://design.live/mcp